What is ‘charisma’ and do we need it?

Why are some people considered charismatic?

“charismatic”, “eccentric”, “flamboyant”, “different”, “intelligent”.

“buffoon”, “idiot”, “liar”, “clown”, “untrustworthy”.

What are the ingredients of ‘Boris Charisma’?

  1. Smiling. Boris has smiling eyes — Keir is generally expressionless.
  2. Use of personal names. Boris says ‘Beth’ frequently — Keir makes no attempt to bridge the gap by using her name.
  3. Playfulness and element of surprise. Boris will bring humour in at the first opportunity with his classic ‘naughty kid’ vibe — Keir lacks a sense of spontaneity.
  4. Variety of pitch and pace. Boris varies pitch and pace. Keir is monotone and lacks ‘rough edges’ to his conversation.
  5. Ability to lead the conversation. Boris sneaks in and changes direction of the conversation to suit — Keir seems awkward when doing anything other than following the question with an answer to that question.
  6. Feelings more than facts. Boris chucks everyday emotive words and concepts around — Keir is hot on factual detail.

It was the manner rather than the matter of Mr Macmillan’s speech which was important…. He looked the viewer in the eye and managed to both look ‘sad’ at Sir Anthony’s retirement — and confident, about the future, without seeming over-confident. He appeared a good solid man in whom any family might trust — even a little dull, as all dependable men may be allowed to be at times…

From ‘Personality Appearance and Speech’ by T.H Pear

Charisma is the mask behind which awful leaders climb and the blocker to those truly great leaders that do not possess it. Roger Philby

What about the ‘bad boy’ appeal?

What is charisma?

The 3 key ingredients of authentic charisma?

  • Integrity.
  • Curiosity.
  • Strong-Warm balanced.

The rewards of developing your authentic charisma?

Being charismatic does not depend on how much time you have but on how fully present you are in each interaction.



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